Introduction to META Tag theory and use
Meta Tags are used in nearly every web page. The primary use for Meta Tags is for search engine robots to identify your web page and site. Here we will concentrate on those tags, which ones to use and where to put them in your page using CyberStudio/GoLive.
It is very important to be noticed on the web. Most users rely upon search engines to find information for them. For example, a viewer will start their Web/Internet search at a popular search engine such as Yahoo, Alta-Vista, Infoseek, MSN, Hotbot, or Snap. There, they will be prompted for Keywords in their search. A viewer might enter "wedding photographer new hampshire" on any of the search engines, and ideally they should come up with a list of Wedding Photographers in the State of New Hampshire [I hope my page is there, hehe]. Then the viewer can select one of the sites/pages from the list and the search engine will take them to the site. It is valuable to have the correct META Tags on your pages, throughout your site. This is one place you always want to end up top of the list.
So lets discuss what kind of tags to put on a page/site. In this example, we would have a list of meta tags that would be related to wedding photography and the location of the studio/photographer. Here is an example list of meta tags:
<meta name="keywords" content="photography, weddings, wedding, New Hampshire, photographs, portrait, family, senior, commercial, wolfeboro, Lake, pictures, wolfboro, wolfsboro, wolfeborough, wolfsborough, photograph, scenic, photo, photos, picture, Web, site, design, girl, boy, bride, groom, the, a, high, school, portraits">
Hopefully, these tags will instruct the robots to put this photographer on the top of their lists. As you notice, the tags include about 25 keywords, which is about how many words a robot will read before going on to another page. Secondly, you will notice that there are no repeated words, as robots will stop reading once they have come upon a duplicate keyword. Also, you may want to include misspellings of words that are commonly spelt incorrectly. Shown here is the name of the town Wolfeboro, no one ever spells it with the "e" so I included commonly used misspellings.
It is also important to add description META Tags to your page. The description tags should not include any commas, and should be no longer than about 25 words. This line should be a brief description of the page or the site. There are several other meta tags that can be used for your page, most of them are above the level of this tutorial and will be discussed in advance tutorials for Cyberstudio/Golive. Two helpful resources for increasing your knowledge of META Tags are:
Now let's show you how to add META Tags to your web page using Cyberstudio/Golive. First, click on Toggle Head Section at the top of your web page. Open the Palette Window, and click on the Head Tab. Once there, drag the  Keyword icon to the header of your web page. The Inspector Window should now change to the Keywords Inspector. There type in your keywords for your site and be sure to press the Enter button or hit the Return/Enter on your keyboard. Repeat this process until all of your keywords have been entered.
Open the header:
Now drag this:
To here:
Now moving to the Inspector Window:
To add description Meta tags, you would Open the Palette Window, drag the Meta icon to the Header of the page. After doing that the Inspector will change to the Meta Inspector. Once there, in the top box type Description, then in the larger box below, type the description of your page.
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